Be you Brand - The Podcast

13. Utilizing Your Feminine Cycle To Be More Productive And Happier With Elisabeth Wygant

Hello listeners! In this new episode of the Be You Brand Podcast, Dr. Elisabeth Wygant joined me to talk about the importance of holistic health and wellness for women entrepreneurs. She will highlight the limitations of traditional Western medicine, the significance of lifestyle modifications, mindset, self-care and understanding the hormonal balance, and how physical and mental well-being are interconnected. She will delve into the menstrual cycles in relation to productivity and energy levels, promoting self-awareness and healthy habits for stress management, and encouraging self-discovery and holistic wellness for personal and business growth. She will underscores the importance of feminine leadership, community building, and mutual support among women in business.   “Things like empathy, compassion, collaboration, all of these things that are soft skills and I'm air quoting again for those of you who are not watching the video, when you read that and you look up Feminine Leadership, feminine leadership are all of these soft skills again, air quoting, but they're a f*cking force to be reckoned with”- Elisabeth Wygant Let’s delve into these: Holistic Health and Wellness for Women Entrepreneurs: Traditional Western medicine has limitations; lifestyle modifications are essential. Importance of addressing hormones and focus in women, especially in entrepreneurship. Personal journey of burnout and importance of women's roles in society. Emphasis on understanding underlying stories driving life changes. Holistic nutrition and self-care are vital for career women business owners. Energy preservation for high achievers, emphasizing self-care and life outside work and the importance of balancing hormones and structuring work days for women's well-being. Menstrual cycle phases related to productivity and energy levels. Journaling and aligning business/personal life with menstrual cycle phases for productivity. Regulating Cortisol Levels for Women: Importance of self-awareness, self-care, and healthy habits for busy women entrepreneurs. Importance of self-discovery and holistic wellness in business and personal growth.   About the guest:   Dr. Elisabeth Wygant, the powerhouse behind The FemFormula™, has carved a niche in the Functional Nutrition industry with her disruptive and transformative strategies. After 5 years of working under the traditional model of healthcare as a Doctor of Pharmacy, she quickly realized that real healing is found from within. After hitting burnout and experiencing her own array of health issues as a new mama, Dr. Elisabeth found her heart’s calling in providing tools to help women lead healthier lifestyles. Now known as The Women’s Hormone Health Coach™, Dr. Elisabeth has combined all her professional and personal experiences to create a revolutionized approach to holistic wellness for ambitious women.   Connect with Dr. Elisabeth Wygant:   Website: www.elisabethwygant.com Email: elisabetwygant@gmail.com Facebook/Instagram:: @elisabethwygantwellness  LinkedIn: https://www.linkedin.com/in/drelisabethwygant/   Morning routine checklist freebie:  https://elisabeth-wygant-wellness.ck.page/78284b3a6b Take the profitable personal brand quiz  https://atigrinspun.com/quiz/     Connect with me:   Website: https://atigrinspun.com/ Instagram: https://www.instagram.com/ati.g.branding/ Personal branding strategies for female entry community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link Listen to the Podcast: Apple: https://podcasts.apple.com/us/podcast/be-you-brand-the-podcast/id1702445059 Spotify: https://open.spotify.com/show/3bJemVrhEHURh8j47EDdu5 Castbox: https://castbox.fm/channel/id5553172?utm_source=podcaster&utm_medium=dlink&utm_campaign=c_5553172&utm_content=Be%20you%20Brand%20-%20The%20Podcast-CastBox_FM Stitcher: https://www.stitcher.com/show/1077570 Pandora: https://www.pandora.com/podcast/be-you-brand-the-podcast/PC:1001077570 Google Podcast: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5saWJzeW4uY29tLzQ2OTg0NS9yc3M Amazon Music: https://music.amazon.com/podcasts/d658d07f-76e6-427e-aeec-72928dc4b756/be-you-brand-the-podcast

12. Mindset, Energetics of Business and How It Can Change Your Business

Hello listeners! This new episode will be about the importance of mindset and energetics in the context of business. I talk about the significance of mindset work, focusing on how individuals perceive challenges and obstacles emphasizing the need for self-awareness, reframing negative thoughts, and adopting a growth mindset. I  delve into the concept of energetics in business, emphasizing the importance of how individuals feel about their goals, challenges, and achievements. I also share my personal experiences and techniques, such as meditation, journaling, intention setting, and visualization, to help you, listeners,  shift your mindset and energy to achieve success in your businesses.  I touch on the connection between mindset, actions, behaviors, and results, and the impact of subconscious programming on daily actions.   Listen and learn why investing in oneself is important both in terms of time and resources, to foster personal and professional growth.   “If you don't have 15 minutes to meditate, you probably don't have a life. So when you slow down your thoughts, what you're actually doing is you're actually giving your brain a break from the overload of the world. And your brain actually can process things for itself. So you can actually feel who you are, you can feel what's happening to you.”   Takeaways from this episode: The difference between Mindset and Energetics in the context of business.  Importance of Self-Awareness, recognizing your thoughts, feelings, and behaviors is the first step toward change. The significance of a growth mindset where challenges are viewed as opportunities to learn and improve, rather than as failures.  Recognizing and reprogramming subconscious thoughts and beliefs are vital for personal and professional development. You have the power to choose your emotional state, regardless of external circumstances. Techniques like meditation and breathwork can help manage emotional states effectively. Making investments in coaching, mentorship, and personal development programs can break the cycle of financial constraints. Changing decisions and mindset can lead to financial growth. Exploring tools like EFT and hypnotherapy to address immediate emotional challenges and remove mental blocks hindering progress. Engaging with a supportive community, discussing challenges with peers who understand the entrepreneurial journey, and seeking mentorship can provide valuable insights and help in gaining self-awareness. Want to build a profitable personal brand: Join us November 6th through 11th for our ultimate personal branding bootcamp Save your seat : https://atigrinspun.com/brandingbootcamp/   Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Connect with me: Website: https://atigrinspun.com/ Instagram: https://www.instagram.com/ati.g.branding/ Personal branding strategies for female entry community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link   Listen to the Podcast: Apple: https://podcasts.apple.com/us/podcast/be-you-brand-the-podcast/id1702445059 Spotify: https://open.spotify.com/show/3bJemVrhEHURh8j47EDdu5 Castbox: https://castbox.fm/channel/id5553172?utm_source=podcaster&utm_medium=dlink&utm_campaign=c_5553172&utm_content=Be%20you%20Brand%20-%20The%20Podcast-CastBox_FM Stitcher: https://www.stitcher.com/show/1077570 Pandora: https://www.pandora.com/podcast/be-you-brand-the-podcast/PC:1001077570 Google Podcast: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5saWJzeW4uY29tLzQ2OTg0NS9yc3M Amazon Music: https://music.amazon.com/podcasts/d658d07f-76e6-427e-aeec-72928dc4b756/be-you-brand-the-podcast

11. The Missing Piece For Content That Converts

In this new episode, I am going to talk about the missing piece in building the foundations of your personal brand and the foundations of the content marketing that you want to use. I talk about the importance of personal branding and clarity in the world of entrepreneurship, particularly for women and the significance of understanding one's personal brand strategy, identity, and marketing before delving into content creation and promotion. I delve into the context about differentiation, authenticity, confidence, and the need for a clear and concise personal brand statement and the role of content as a fundamental element in building and promoting a personal brand, acting as the glue that holds various aspects of branding together.    “The truth is, repetition is the mother of reputation. So if you don't repeat yourself, people will know you for nothing. And marketing people say you want to repeat one thing a million times, not a million things one time because you will be known for nothing. So at the end of the day, have you sat down and figured out who you are? What qualifies you to do what you do?”   The key highlights: The three crucial phases of building a personal brand: personal brand strategy, personal brand identity, and personal brand marketing.  Women struggle with content creation because they lack clarity about their personal brand. It's emphasized that understanding who you are, who you serve, and how you serve them is vital.  The importance of defining your brand strategy before venturing into marketing efforts.  Content is described as the glue that holds various aspects of personal branding together. It is essential for networking, speaking engagements, and overall brand positioning.  Developing a clear and concise personal brand statement is crucial. This statement should encapsulate who you are, who you serve, and how you serve them.     Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Connect with me: Website: https://atigrinspun.com/ Instagram: https://www.instagram.com/ati.g.branding/ Personal branding strategies for female entry community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link   Listen to the Podcast: Apple: https://podcasts.apple.com/us/podcast/be-you-brand-the-podcast/id1702445059 Spotify: https://open.spotify.com/show/3bJemVrhEHURh8j47EDdu5 Castbox: https://castbox.fm/channel/id5553172?utm_source=podcaster&utm_medium=dlink&utm_campaign=c_5553172&utm_content=Be%20you%20Brand%20-%20The%20Podcast-CastBox_FM Stitcher: https://www.stitcher.com/show/1077570 Pandora: https://www.pandora.com/podcast/be-you-brand-the-podcast/PC:1001077570 Google Podcast: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5saWJzeW4uY29tLzQ2OTg0NS9yc3M Amazon Music: https://music.amazon.com/podcasts/d658d07f-76e6-427e-aeec-72928dc4b756/be-you-brand-the-podcast

10. Why Going All In On Your Personal Brand?

Hey listeners! Today, I am going to talk about the concept of "going all in" when it comes to building a personal brand. I’m going to take you back to the time when I was still a flairtender and how I ended up starting my own business as a photographer. I am going to share my personal journey and the importance of authenticity, commitment, and continuous self-discovery in the process of building a meaningful personal brand. The emphasis is not solely on online presence or making money but on making a difference in the world by embracing one's expertise, brand story, opinions, and unique identity. This episode will highlight the significance of taking consistent and courageous actions, expressing genuine opinions, and believing in one's expertise to create a personal brand that resonates and has a positive impact on others.   Here are the key takeaways: Personal branding goes beyond just online presence. It's about the mark you leave in the world and the difference you make. Journey of Discovering Your True Identity: from a career as a world champion flirt bartender to a photographer and later a personal branding coach.  Going All In: fully committing to your personal brand, embodying your expertise, owning your story, sharing your opinions, and continually discovering yourself. Your personal brand story is unique to you. It's not just about what you do but why you do it. Embrace your journey. Building a personal brand requires courage. It involves facing fears, overcoming self-doubt, and committing to your vision. Don't wait for everything to be perfect; start where you are and keep going. Going all in is a continuous, daily effort. It involves consistent action. Want to build a profitable personal brand: Join us November 6th through 11th for our ultimate personal branding bootcamp Save your seat: https://atigrinspun.com/brandingbootcamp/   Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Connect with me: Website: https://atigrinspun.com/ Instagram: https://www.instagram.com/ati.g.branding/ Personal branding strategies for female entry community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link   Listen to the Podcast: Apple: https://podcasts.apple.com/us/podcast/be-you-brand-the-podcast/id1702445059 Spotify: https://open.spotify.com/show/3bJemVrhEHURh8j47EDdu5 Castbox: https://castbox.fm/channel/id5553172?utm_source=podcaster&utm_medium=dlink&utm_campaign=c_5553172&utm_content=Be%20you%20Brand%20-%20The%20Podcast-CastBox_FM Stitcher: https://www.stitcher.com/show/1077570 Pandora: https://www.pandora.com/podcast/be-you-brand-the-podcast/PC:1001077570 Google Podcast: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5saWJzeW4uY29tLzQ2OTg0NS9yc3M Amazon Music: https://music.amazon.com/podcasts/d658d07f-76e6-427e-aeec-72928dc4b756/be-you-brand-the-podcast

9. Personal Branding Clarity, How To Get It And Why Is It The Key For The Growth of Your Business

Hi listeners! Welcome to the new episode of the Be You Brand. In this episode, I will focus on  the importance of brand clarity in business success. Brand clarity involves having a clear understanding of your business's purpose (why), the products or services you offer (what), your target audience (who), and the appropriate platforms and strategies to reach your audience (how). The emphasis is on the internal and external aspects of brand clarity, highlighting its significance in providing focus, confidence, and direction for your business. I will delve into the significance of clarifying your business vision in attracting your ideal client, empowering yourself and your clients by teaching them how to do things themselves, rather than relying on others, and the need for commitment to your brand and the importance of aligning your offerings with your passion and purpose.   “So having a brand is one thing, but knowing the value that you actually bring to the table and communicating that value, it's quite another. So not only your client, your people, the watchers of your content, need to understand the value that you bring, the value for your brand, but you have to understand that too.”   Here are the key takeaways: Brand clarity is essential, it's not a one-time thing but an ongoing process that needs to be revisited and refined as your business evolves. The formula for brand clarity: understanding Your "Why", defining your “what, Identifying your target audience (“who”) and choosing the right platforms (“how”). Commitment plays a significant role in brand clarity. Stay committed to your why, what, who, and how. Be decisive in your choices and don't waver.  Brand clarity requires continuous self-reflection and evaluation. As your business evolves, your brand clarity may need adjustments. Stay introspective and be willing to refine your brand clarity as needed.     Want to build a profitable personal brand: Join us November 6th through 11th for our ultimate personal branding bootcamp Save your seat : https://atigrinspun.com/brandingbootcamp/   Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Connect with me: Website: https://atigrinspun.com/ Instagram: https://www.instagram.com/ati.g.branding/ Personal branding strategies for female entry community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link   Listen to the Podcast: Apple: https://podcasts.apple.com/us/podcast/be-you-brand-the-podcast/id1702445059 Spotify: https://open.spotify.com/show/3bJemVrhEHURh8j47EDdu5 Castbox: https://castbox.fm/channel/id5553172?utm_source=podcaster&utm_medium=dlink&utm_campaign=c_5553172&utm_content=Be%20you%20Brand%20-%20The%20Podcast-CastBox_FM Stitcher: https://www.stitcher.com/show/1077570 Pandora: https://www.pandora.com/podcast/be-you-brand-the-podcast/PC:1001077570 Google Podcast: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5saWJzeW4uY29tLzQ2OTg0NS9yc3M Amazon Music: https://music.amazon.com/podcasts/d658d07f-76e6-427e-aeec-72928dc4b756/be-you-brand-the-podcast

8. Fun in Business is a Requirement Not a Reward w/ Unhinged LLC Founders Johana and Jane

Hi listeners! Welcome to the new episode of the Be You Brand Podcast. This episode is going to be fun and interesting because I am joined by the Unhinged LLC Founders, Johana and Jane. We will talk about bringing fun and authenticity into business. The conversation revolves around the importance of being true to oneself, embracing authenticity, and infusing fun and joy into business endeavors. Johana and Jane will share their personal experiences, challenges, and strategies for creating a business that aligns with their passions and values, while also encouraging others to do the same. They share insights on building genuine connections, embracing individuality, and finding fulfillment in both personal and professional aspects of life.   Listen and get ideas on how to spice up your business with fun and creativity.   “You think the most difficult thing is learning to just surrender with all the how and just holding on to that belief, even though it's not in front of you, and just knowing that no matter what it is that you're doing, you believe in it so much that it's gonna happen.” - Jane Townson   We’ll talk more about: Fun and growth for women in business.  Building genuine connections in the online space, business growth and marketing strategies.  Building a community for women entrepreneurs, from hosting a free online retreat to starting a podcast and building a community for other women. The importance of self-discovery and authenticity in building a personal brand and business and the need to strip individuals of their comfort zones and help them discover their unique strengths and differentiators. Women's empowerment and entrepreneurship; changing the way women in business are perceived and treated.   About the guests: We’re the FUN-fkin-tastic duo behind Unhinged Growth LLC, co-chiefs of fkery. Our passion is guiding ambitious badass women to be their authentic selves so they can show up lit AF in life and business. We know a thing or two about uncomfortable growth and are now on a mission to remind women that fun is a requirement, NOT a reward. Because we struggled to find exactly what we needed when we were at our lowest, we figured more women like us were struggling too. So, we created what we needed. A space that's all about having fun, and supporting other women in business so they can receive guidance and support, eliminate a stagnant AF life, and achieve their wildest dreams - even if they don’t know what that is…yet! With our off-the-wall take on the world, experience, and expertise, we're leading the charge in helping women unleash their potential and live the life they're worthy of. Connect with Johana and Jane: Website: www.unhingedgrowth.com Email: hello@unhingedgrowth.com Social Media Handle: Unhinged Growth (Facebook, Instagram)   Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Connect with me: Website: https://atigrinspun.com/ Instagram: https://www.instagram.com/ati.g.branding/ Personal branding strategies for female entry community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link   Listen to the Podcast: Apple: https://podcasts.apple.com/us/podcast/be-you-brand-the-podcast/id1702445059 Spotify: https://open.spotify.com/show/3bJemVrhEHURh8j47EDdu5 Castbox: https://castbox.fm/channel/id5553172?utm_source=podcaster&utm_medium=dlink&utm_campaign=c_5553172&utm_content=Be%20you%20Brand%20-%20The%20Podcast-CastBox_FM Stitcher: https://www.stitcher.com/show/1077570 Pandora: https://www.pandora.com/podcast/be-you-brand-the-podcast/PC:1001077570 Google Podcast: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5saWJzeW4uY29tLzQ2OTg0NS9yc3M Amazon Music: https://music.amazon.com/podcasts/d658d07f-76e6-427e-aeec-72928dc4b756/be-you-brand-the-podcast

7. Why Live Events Are Worth Every Penny. Attend, Host or Plan one.

Hey listeners! In this new episode, I’m going to talk about the transformative power of live events and networking experiences in both personal and professional growth. I’m going to share some insights into hosting events, attending them with intention, and leveraging them as powerful visibility strategies. I am going to delve into the significance of stepping out of comfort zones, building a supportive community, investing in events for personal expansion, embracing continuous learning, and understanding the reciprocity of relationships. I’m going to give emphasis on the importance of belief, intentionality, and celebrating wins in the journey of event organization and participation. Ultimately, this episode encourages embracing opportunities for growth, connection, and collaboration in the realm of live events and networking.   In this episode, I am going to dig deeper about: Live events, networking, and personal growth. Hosting a live event and building community.  Curating events for personal growth and business success. The miracles and lessons learned from hosting a successful event.  Attending events for visibility and networking in business.  Leveraging events for networking and community building.    “I want to talk about you maybe as a coach, service provider, whatever it is that you do, sometimes we sit behind our computer and we don't realize the amount of impact that we are having on people. We don't realize exactly the change and the transformation we are providing people. We don't realize the extent of what we are creating in the world.” Take the profitable personal brand quiz  https://atigrinspun.com/quiz/     Connect with me: Website: https://atigrinspun.com/ Instagram: https://www.instagram.com/ati.g.branding/ Personal branding strategies for female entry community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link Listen to the Podcast: Apple: https://podcasts.apple.com/us/podcast/be-you-brand-the-podcast/id1702445059 Spotify: https://open.spotify.com/show/3bJemVrhEHURh8j47EDdu5 Castbox: https://castbox.fm/channel/id5553172?utm_source=podcaster&utm_medium=dlink&utm_campaign=c_5553172&utm_content=Be%20you%20Brand%20-%20The%20Podcast-CastBox_FM Stitcher: https://www.stitcher.com/show/1077570 Pandora: https://www.pandora.com/podcast/be-you-brand-the-podcast/PC:1001077570 Google Podcast: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5saWJzeW4uY29tLzQ2OTg0NS9yc3M Amazon Music: https://music.amazon.com/podcasts/d658d07f-76e6-427e-aeec-72928dc4b756/be-you-brand-the-podcast

6. Redefining Success: An Inspiring Conversation with Rose Peterson, Founder of Fit and Confident Academy (FCA)

It is with great enthusiasm that we present to you this captivating episode featuring Rose Peterson, the visionary behind the Fit and Confident Academy (FCA), a profound mentor in the realm of weight loss. Rose's clientele spans a diverse spectrum, ranging from dedicated mothers, diligent professionals, to elite athletes, all of whom have been empowered by FCA's tailored fitness and nutrition programs. These programs not only propel individuals towards their health and fitness aspirations but also instill invaluable pillars of structure, consistency, and lifelong healthy habits. What sets Coach Rose apart is her profound belief that enduring transformations originate from within. Consequently, FCA encompasses a unique dimension of mindset coaching, strategically designed to help clients overcome prevalent obstacles such as self-limiting beliefs, inadequate support systems, emotional eating tendencies, detrimental self-dialogue, and self-sabotaging behaviors. Rose's profound impact extends beyond her academy, as evidenced by her features on prestigious news channels like Channel 5 Fox News and Channel 3 NBC News, as well as numerous editorial publications. Join us as we delve into the remarkable journey and insights of Coach Rose Peterson, a beacon of inspiration in the field of fitness and holistic well-being.   Key takeaways from this episode: Focusing on your fitness and health improves your business Increases your creativity Helps you live longer because why grow our business if we can't enjoy it Quote from the episode: “When you feel good, you're going to do better work. And you're going to show up as your best self, in your at your business. So whether that's a brick and mortar business, and you have employees, you're going to handle life stress a lot better, you're going to interact with your employees better. When you come back to that confidence piece of when you're working out and taking care of yourself, when you're not working out and taking care of yourself, that reflects on what you choose to wear. So like if you're not feeling good in your body and not and like you're saying it doesn't have anything to do with skinny, it can be like you're feeling confident, just from working on yourself from doing a little exercise from eating a little healthier by putting yourself first you gotta put yourself first on the to do list.” - Rose Peterson   About the guest:   Rose Peterson is the creator of Fit and Confident Academy (FCA) and is a weight loss mentor to everyone from busy moms, working professionals to elite athletes.    FCA is a custom fitness and nutrition program that helps people of all fitness abilities reach their health and fitness goals while also creating  structure, consistency, and healthy habits for lifelong success.    Coach Rose believes that true and lasting change begins from the inside out so that’s why FCA includes mindset coaching to help clients bust through common obstacles like self-limiting beliefs, lack of support, emotional eating, negative self talk and self-sabotage.   Coach Rose has been featured on Channel 5 Fox News and Channel 3 NBC News as well as various editorial publications.    Connect with Rose Peterson: Website: https://rosepeterson244.lpages.co/fitandconfidentacademy/ Weight loss Bundle link here: https://rosepeterson244.lpages.co/weight-loss-bundle Live every Tuesday at 12PM (PST):  www.fitandconfidentmoms.com Subscribe to Monthly Newsletter: https://rosepeterson244.lpages.co/rp-newsletter/ Social Media Handle: @CoachRosePeterson Facebook: Rose Peterson   Connect with me: Website: https://atigrinspun.com/ Instagram: https://www.instagram.com/ati.g.branding/ Personal branding strategies for female entry community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link   Listen to the Podcast: Apple: https://podcasts.apple.com/us/podcast/be-you-brand-the-podcast/id1702445059 Spotify: https://open.spotify.com/show/3bJemVrhEHURh8j47EDdu5 Castbox: https://castbox.fm/channel/id5553172?utm_source=podcaster&utm_medium=dlink&utm_campaign=c_5553172&utm_content=Be%20you%20Brand%20-%20The%20Podcast-CastBox_FM Stitcher: https://www.stitcher.com/show/1077570 Pandora: https://www.pandora.com/podcast/be-you-brand-the-podcast/PC:1001077570 Google Podcast: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5saWJzeW4uY29tLzQ2OTg0NS9yc3M Amazon Music: https://music.amazon.com/podcasts/d658d07f-76e6-427e-aeec-72928dc4b756/be-you-brand-the-podcast

5. No F*cks Given: The Unapologetic Mindset for Personal Branding

Hey listeners! This brand new episode of the Be You Brand podcast is all about mindset. I am going to delve into the importance of defining success on your own terms and the mindset traps, the growth vs. the fixed mindset and how it affects your decision-making. Mindset is a powerful factor that can either propel you forward or hold you back in your personal branding journey. By becoming aware of and addressing common mindset blocks such as fixed mindset, fear of judgment, imposter syndrome, fear of failure, and perfectionism, you can develop a healthier and more empowering mindset that will support your growth and success. Remember that mindset work is an ongoing process, and it's something you can continually refine and improve as you progress in your personal branding journey. Keep listening because this episode is going to open your eyes to so many things that maybe you're not even aware of.   Here are the key highlights from this episode: Success is subjective and can't be defined by others, only by the individual themselves. The difference between growth and fixed mindsets, emphasizing the importance of feeling freedom and being in a growth mindset to achieve success. Observing and reframing negative thoughts in business, challenging limiting beliefs and reframing thoughts.  Overcoming self-doubt in personal branding,  imposter syndrome and building a personal brand.  Building a business and audience with a growth mindset.  Quote from this episode:   “Money is not what defines my success, I have felt very successful in time of my life where money wasn't the factor in there. Now, given I've done a lot of work on my money mindset, because at the beginning of my journey, everything was attached to this. So I have given you so much to work on, but I want you to really, truly define your own definition of success. Because when we started talking about the mindset needed for you to build a personal brand. But it's going to happen. If you don't know what your definition of success is, what your personal brand goals are. Now, if your goal is to make a million dollars, that's amazing, I will make a million dollars, that's fine. But the thing is, as coaches, as online entrepreneurs, we need to understand that we are all different. So if you are comparing yourself with somebody else on the online space, or in a coaching program that you are in or a mastermind you're in and your goals are different from that person, you're going to feel miserable.”  

4. Scaling your personal brand, without ruining your personal life with Kristen Day

Hey listeners! I am very much excited to share this episode with my dear friend Kristen Day, the epitome of personal and professional growth because I have seen how she has grown so much since we met. Kristen shares her insight about the importance of implementing systems and processes in your business to streamline operations, improve efficiency, and ultimately enhance your personal and professional life. We also delve into the idea that scaling your business and personal brand requires a commitment to systematizing various aspects, including email marketing, sales, and customer relations, in order to reduce stress, save time, and achieve sustainable growth. This episode is an empowering one especially to those entrepreneurs who want to scale their personal brand without ruining their life.    Key takeaways from this episode: The importance of building and nurturing relationships in business, emphasizing the value of connecting with like-minded individuals who inspire and support you. Scaling your personal brand without overwhelming yourself with excessive work hours. This involves optimizing systems, automating processes, and being organized. The significance of having well-structured systems in place for various aspects of your business, such as email marketing, customer onboarding, and sales processes. Documenting your processes and creating SOPs is crucial for both early-stage and advanced businesses. It ensures that tasks are repeatable, understandable, and can be easily delegated or transitioned when necessary. Building and growing your email list is emphasized as a fundamental strategy for businesses at all stages. It's highlighted as a valuable asset for connecting with your audience and potential customers. As businesses scale, it becomes important to systematize and optimize the sales process, especially when you have a sales team. This includes training and ensuring that your sales processes are clear and effective. The conversation stresses that it's never too early to start preparing your business for growth by implementing systems, documenting processes, and organizing information. Adopting systems not only saves time but also reduces stress and allows business owners to focus on their areas of expertise, making the work more enjoyable and fulfilling. Acknowledging that resistance to implementing systems is common, the conversation encourages a shift in mindset to see the benefits and improvements they bring to your business and life. Viewing the process of systematization as a way to visually witness the improvement in your business can help you appreciate and embrace it more fully. Quote from the episode: “So what I was doing then was basically just offering that really broad service suite to everyone. When I really started to understand that that was not profitable, that was driving my life crazy. I started to narrow down who I was working with, I increased my fees, which actually bumped out a lot of my clients, which was a blessing. And I was able to start cutting out some of the services as well. And when I did that, I realized that there was a very specific set of entrepreneurs that I really enjoyed working with, who really enjoyed working with me too. And that I was able to, to fix very specific problems in their business. And that had to do with my skill set, but it actually had nothing to do with what I was offering, I was offering web design and social media strategy”- Kristen Day   About the guest:   Kristen Day is a backend tech expert who helps service based entrepreneurs scale their business to multiple 6 figures with ease by fixing their funnels and optimizing their systems so that they can stay in their zone of genius to create more influence, impact, and income.    Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Connect with me: Website: https://atigrinspun.com/ Instagram: https://www.instagram.com/ati.g.branding/ Personal branding strategies for female entry community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link   Listen to the Podcast: Apple: https://podcasts.apple.com/us/podcast/be-you-brand-the-podcast/id1702445059 Spotify: https://open.spotify.com/show/3bJemVrhEHURh8j47EDdu5 Castbox: https://castbox.fm/channel/id5553172?utm_source=podcaster&utm_medium=dlink&utm_campaign=c_5553172&utm_content=Be%20you%20Brand%20-%20The%20Podcast-CastBox_FM Stitcher: https://www.stitcher.com/show/1077570 Pandora: https://www.pandora.com/podcast/be-you-brand-the-podcast/PC:1001077570 Google Podcast: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5saWJzeW4uY29tLzQ2OTg0NS9yc3M Amazon Music: https://music.amazon.com/podcasts/d658d07f-76e6-427e-aeec-72928dc4b756/be-you-brand-the-podcast